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Every customer has a story worth telling. We make sure it's told right. Shine is customer marketing infrastructure that captures, verifies, and turns real proof into revenue — across every channel.

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Blog / Best Practices / The Complete Guide to G2 Reviews and B2B Review Management

The Complete Guide to G2 Reviews and B2B Review Management

G2 reviews influence 92% of B2B buying decisions. Learn how to build a systematic review strategy that drives pipeline and improves win rates.

The Shine Team

The Shine Team

8 min read

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The Complete Guide to G2 Reviews and B2B Review Management